The Bachelor of Business Administration (BBA) program at Lloyd Institute is a
comprehensive three-year full-time professional undergraduate program
affiliated
with CCS University, Meerut. It is designed to equip students with the
necessary
skills and knowledge to understand and manage the complexities of modern
business. The BBA program focuses on developing core competencies in areas
such
as finance, marketing, human resources, operation management and
entrepreneurship. Through this program, the students will gain an
understanding
of the global business environment and develop the ability to apply their
knowledge in practical settings.
BBA Course Curriculum
BBA First Year (BBA I Sem )
| Subject Name |
Code |
| Fundamentals of Management |
BBA-101 |
| Organizational Behavior |
BBA-102 |
| Managerial Economics |
BBA-103 |
| Accounting and Financial Analysis |
BBA-104 |
| Business Law |
BBA-105 |
| Business Organization and Ethics |
BBA-106 |
| Environmental Studies (Qualifying paper) |
BBA-008 |
BBA First Year (BBA II Sem )
| Subject Name |
Code |
| Quantitative Techniques for Business |
BBA-201 |
| Business Communication |
BBA-202 |
| Human Resource Management |
BBA-203 |
| Marketing Management |
BBA-204 |
| Business Environment |
BBA-205 |
| Fundamentals of Computer |
BBA-206 |
| Assessments on Soft Skill Based on Presentations/ G.D/ Personality traits |
BBA-207 |
BBA Second Year (BBA III Sem )
| Subject Name |
Code |
| Advertising Management |
BBA-301 |
| Team Building & Leadership |
BBA-302 |
| Indian Economy |
BBA-303 |
| Customer Relationship Management |
BBA-304 |
| Management Information System |
BBA-305 |
| Income Tax Law & practice |
BBA-306 |
BBA Second Year (BBA IV Sem)
| Subject Name |
Code |
| Consumer Behavior |
BBA-401 |
| Financial Management |
BBA-402 |
| Production& Operation Management |
BBA-403 |
| Sales& Distribution Management |
BBA-404 |
| Research Methodology |
BBA-405 |
| Entrepreneurship& Small Business Management |
BBA-406 |
| Computer Oriented Practical &Viva- Voce |
BBA-407 |
BBA Final Year (BBA V Sem)
| Subject Name |
Code |
| Arithmetic Aptitude |
BBA-501 |
| Aptitude Reasoning |
BBA-502 |
| General Business Awareness |
BBA-503 |
| General English |
BBA-504 |
| Elective Paper M-1/ F-1 |
BBA-505 |
| Elective Paper M-2 / F-2 |
BBA-506 |
| Summer Training Project Report based Viva- Voce |
BBA-507 |
BBA Final Year (BBA VI Sem)
| Subject Name |
Code |
| Strategic Management & Business Policy |
BBA-601 |
| Operation Research |
BBA-602 |
| Fundamentals of E Commerce |
BBA-603 |
| Economic and Industrial Law |
BBA-604 |
| Elective Paper M-3/ F-3 |
BBA-605 |
| Elective Paper M-4/ F-4 |
BBA-606 |
| Comprehensive Viva-Voce |
BBA-607 |
Marketing Specialisation Elective Subjects:
- M-1 Rural Marketing
- M-2 Service Marketing
- M-3 Retail Management
- M-4 Digital Marketing
Finance Specialisation Elective Subjects:
- F-1 Corporate Taxes-Direct and Indirect Tax
- F-2 Financial Institutions & Investment Management
- F-3 Cost and Management Accounting
- F-4 Company Accounts
Value Added Course
| Beginner Module of MS Office & Foundation of Business Analytics |
English Proficiency |
